How to Run An Efficient Freelance Business

Work smarter, not harder

In partnership with…FreshBooks

Running a six-figure freelance business on <20 hours a week means maximizing productivity and being ridiculously efficient with my time. That’s why I like that FreshBooks makes it easy to simplify the complicated world of bookkeeping and accounting—so I can focus my time on what I do best: writing.

They have features that make it easy to track time for my freelance clients and quickly plug that data into an invoice. I also like using the Proposals for a professional-looking document that breaks down the scope of a project for me and the potential client.

Real-time reporting makes it easier for business owners like myself to see a snapshot of how much business I’m doing and if I need to find more freelance work or cut back on some business expenses.

Running an efficient business while working from home means I’ve figured out what works for me to stay focused, energized, and on task—even on those days when I really don’t feel like working.

Organize the Workspace

A cluttered space = a cluttered mind. When I’m struggling to write, I clear things from my desk. It only takes a minute. If you can, keep only work essentials in your home office. If possible, work in a room with a door. This can signal to you and others that it’s time to work.

Add As Much Light as Possible

I used to work in the kitchen of my NYC studio apartment with a window that faced…other apartments. Not fun. These days, I’m fortunate to have a well-lit home office with natural light and bright lights should I find myself working after the sun sets. Position your desk near a window—just avoid screen glare. No windows? A floor lamp or overhead lighting works, too.

Using Time Blocking

I use a planner to write down three things I need to get done that day and I set a timer while I’m working on a “deep work” task. I don’t check email, phone notifications or social media during that time. Find a system that works for you to help you complete those necessary creative tasks so you can free up mental space for the rest of the day.

Take Actual Breaks

When the writing isn’t flowing or I find myself not wanting to complete a work task, I go for a walk, or make sure I get up and drink water, or set a timer for 20 minutes to go do something else. (Yes, a fresh cup of coffee and a snack do wonders!)

Multitask in a Smart Way

If I’m in a listen-only Zoom call, I’ll try to use my new walking pad (see it on my Instagram) or stand up and stretch or play with the dog.

Work Somewhere Else

One of my top tips for creatives who are feeling stuck or sluggish during the workday? Change scenery. I’ll take my laptop to the library and write down on a Post-It note the one or two things I must get done there. I don’t allow myself to do anything else on my laptop then. It forces me to complete the task I don’t want to do much faster so I can get on with my day.

 

Thanks for being a newsletter subscriber.

Diana

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