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Wondering who to connect with if you’re looking to send a cold email to a content or marketing professional?

When I search for leaders in my freelance niche that I can start nurturing a relationship with and eventually send a pitch to, these are the roles and job titles I tend to reach out to.

Search these titles on LinkedIn to find your next client, collaborate, or keep them in mind if you’re exploring a full-time role:

  • Head of Content

  • Content Lead / Content Director

  • Director of Content Strategy

  • VP of Content

  • Head of Marketing

  • Head of Content Marketing

  • Content Specialist

  • Chief Marketing Officer

  • Senior Content Manager

  • Editorial Director

  • Senior Brand Storyteller

  • Storytelling Lead

  • Senior Content Marketing Manager

Many professionals in these roles tend to make hiring decisions in the marketing (content) departments and sign off on freelance budgets or manage freelance teams.

If you’re thinking about who to send the cold email pitch to—like one of the ones in my LinkedIn Messaging guide that led to over $10,000 worth of work—here are the job titles to explore and start learning more about the professionals who fill these roles.

If you’re looking for a full-time role in a content, publishing, or marketing space, keep these titles on hand to aid your job search and see if your skills are a match.

ALSO, I’m offering a new UPGRADE to this newsletter. For less than $4/month, become a supporter and you’ll get a new freelance article pitch in your inbox. I’ll share the subject line, body copy, what the editor said, link to the final article and the rate I received for the assignment.

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What I’m Reading / Listening To / Recommending / Watching / Publishing

What I published on the blog: High-Paying Freelance Jobs for Remote Workers

What I published for a client: How to get better at selling, borrow these tips from Girl Scouts cookie box top sellers

What I’m watching:The last thing he told me ‘(Apple TV), read the book by Laura Dave last summer

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Consider Adding These Newsletters to Your Inbox

Big Desk Energy: A newsletter from Beehiiv’s founder, Tyler Denk, which includes startup stories and relevant industry news

Kaitlyn Arford’s Freelance Opportunities: Kaitlyn does the hard work of sourcing WAY more jobs than I do and sends them out a few times a week. Hopefully you’ll find some gigs between her newsletter or mine.

Freelance Jobs I Found

Here’s a roundup of creative, full-time, part-time, freelance, remote, and hybrid jobs in the editorial, copywriting, content writing, and creative fields. Good luck.

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